Total Retail Sales of Consumer Goods Went Up by 4.6 percent in December 2020
National Bureau of Statistics of China2021-01-19 10:00




In December, the total retail sales of social consumer goods reached 4,056.6 billion yuan, up 4.6 percent year on year, and the growth rate was 0.4 percentage point lower than that of last month. Among them, the retail sales of consumer goods excluding automobiles reached 3,569.5 billion yuan, an increase of 4.4 percent.

                                                                    

In 2020, the total retail sales of social consumer goods will reach 39,198.1 billion yuan, a decrease of 3.9 percent over the previous year. Among them, the retail sales of consumer goods excluding automobiles amounted to 35,256.6 billion yuan, down 4.1 percent.

                                                                                       

 

By location of business unit, in December, the retail sales of urban consumer goods reached 3,470.6 billion yuan, up 4.4 percent year on year, while that of rural consumer goods reached 586 billion yuan, up 5.9 percent. In 2020, the retail sales of urban consumer goods reached 33,911.9 billion yuan, a decrease of 4.0 percent over the previous year; the retail sales of rural consumer goods were 5,286.2 billion yuan, a decrease of 3.2 percent.

 

By consumption type, in December, the retail sales of goods were 3,561.6 billion yuan, up 5.2 percent year on year; the catering revenue was 495 billion yuan, up 0.4 percent, down 0.6 percent in November. In 2020, the retail sales of goods reached 35,245.3 billion yuan, down 2.3 percent compared with the previous year; the catering revenue was 3,952.7 billion yuan, down 16.6 percent.

 

By retail format, in 2020, the retail sales of supermarkets in retail units above designated size increased by 3.1 percent over the previous year, while department stores, specialty stores and specialty stores decreased by 9.8, 5.4 and 1.4 percent respectively.

 

In 2020, China's online retail sales was 11,760.1 billion yuan, an increase of 10.9 percent over the previous year, and the growth rate was 0.6 percent lower than that from January to November. Among them, the online retail sales of physical goods reached 9,759 billion yuan, an increase of 14.8 percent, accounting for 24.9 percent of the total retail sales of social consumer goods; in the online retail sales of physical goods, food, clothing and consumer goods increased by 30.6, 5.8 and 16.2 percent respectively.

 

Total Retail Sales of Consumer Goods In December 2020

 

 

 

Item

December

Jan-Dec

 

 

Absolute Value

(100 million yuan)

Y/Y

(%)

Absolute Value

(100 million yuan)

Y/Y

(%)

 

 

 

 

 

 

 

 

 

Total Retail Sales of Consumer Goods

40566

4.6

391981

-3.9

 

 Of Which: Retail Sales of the Enterprises (units) excluding automobiles

35695

4.4

352566

-4.1

 

Of Which: Retail Sales of the Enterprises (units) above Designated Size

16301

6.4

143323

-1.9

 

   Of Which: Online Retail Sales of Physical Goods

-

-

97590

14.8

 

Grouped by Different Areas

 

 

 

 

 

 City

34706

4.4

339119

-4.0

 

 At and Below County Level

5860

5.9

52862

-3.2

 

Grouped by Consumption Patterns

 

 

 

 

 

 Catering Services

4950

0.4

39527

-16.6

 

  Of which: Income of Catering Services of the Enterprises (units) above Designated Size

959

3.6

8232

-14.0

 

 Retail Sales of Goods

35616

5.2

352453

-2.3

 

  Of which: Income of Retail Sales of Goods of the Enterprises (units) above Designated Size

15341

6.6

135091

-1.0

 

   Of which: Grain, Oil, Foodstuff

1525

8.2

15283

9.9

 

Beverages,

222

17.1

2294

14.0

 

Tobacco and Liquor

504

20.9

3954

5.4

 

      Garments, Footwear, Hats, Knitwear

1527

3.8

12365

-6.6

 

      Cosmetics

324

9.0

3400

9.5

 

      Gold, Silver and Jewelry

289

11.6

2376

-4.7

 

      Commodities

661

8.0

6504

7.5

 

      Household Appliances and AV Equipment

1009

11.2

8571

-3.8

 

      Traditional Chinese and Western Medicines

553

12.1

5355

7.8

 

      Cultural and Office Appliances

381

9.6

3485

5.8

 

      Furniture

194

0.4

1598

-7.0

 

      Communication Appliances

565

21.0

5567

12.9

 

      Petroleum and Related Products

1742

-3.8

17039

-14.5

 

      Automobile

4871

6.4

39414

-1.8

 

      Building and Decoration Materials

227

12.9

1749

-2.8

 

 

 

 

 

 

 

Notes:

1.The growth rate in this table are all nominal growth rate.

2.For parts of data, the total is not equal to the total of sub-items due to round-off.

 

 

Annotations:

 

1. Revision Description

 

According to the results of the fourth national economic census, the total retail sales of consumer goods in 2019 are revised, and the monthly growth rate in 2020 is calculated according to the comparable caliber.

 

2. Explanatory Notes

 

Total Retail Sales of Consumer Goods: refers to the sales of physical commodity or the income of catering services sold or provided by enterprises (units) to individuals, social organizations for non-production and non-operation purposes.

 

Online Retail Sales: refers to the sales of goods and services got through public online trading platform (including self-built websites and third-party platform). Goods and services include physical goods and non-physical goods (such as virtual product, services). 

 

The total retail sales of consumer goods include online retail sales of physical goods, excludes online retail sales of non-physical goods.

 

3. Statistical Coverage

 

The corporate enterprises, industrial activity units or self-employed individuals which retail goods or provide catering services. Enterprises (units) above designated size refer to those wholesale enterprises (units) with an annual revenue from primary business of 20 million yuan and above, those retail enterprises (units) with an annual revenue from primary business of 5 million yuan and above, and those hotel and catering enterprises (units) with an annual revenue from primary business of 2 million yuan and above.

 

As the scope of wholesale and retail enterprises, accommodation and catering enterprises (units) above the designated size changes every year, the same period used to calculate the growth rate of retail sales per unit of consumer goods above the designated size is consistent with the statistical range of enterprises (units) in this period, and there is a caliber difference from the data released last year in order to ensure that the current year's data are comparable with the previous years. The main reasons are as follows: some enterprises (units) reach the designated size and are included in the scope of the investigation every year, at the same time, some enterprises (units) withdraw from the scope of the investigation because their scale is smaller than the designated size, and there are also the effects of newly opened enterprises, bankruptcy, note (revocation) enterprises (units).

 

4. Survey Methods

 

All enterprises (units) above designated size are surveyed, while the data of enterprises (units) below designated size are collected by sampling survey.

 

5. Month-on-Month Figure Revision

 

According to the auto-revision function of the seasonal adjustment model, the growth rate of the total retail sales of consumer goods since December 2019 was revised. The revised figures and figures in December 2020 are as follows:

  

The Month-on-Month Growth Rate

of Total Retail Sales of Consumer Goods

 

Months

Growth Rate (%)

 

 

2019-December

0.70

2020-January

-10.77

February

0.95

March

0.96

April

0.99

May

0.92

June

1.50

July

0.60

August

1.40

September

4.11

October

0.82

November

1.55

December

1.24

 

 

 

 

Annex
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