Total Retail Sales of Consumer Goods up by 9.0 percent in the first twelve month 2018
National Bureau of Statistics of China2019-01-24 14:12




In the first twelve month in 2018, the total retail sales of consumer goods reached 38,098.7 billion yuan, up by 9.0 percent year-on-year nominal growth rate (the real growth rate was up by 6.9 percent after adjusting for inflation). The follows are nominal growth rates if there’s no additional explanation), and the growth pace decreased 0.1 percentage point than the first eleven month. Of the total, the retail sales of consumer goods of units above designated size was 14,531.1 billion yuan, increased 5.7 percent.

 

In December 2018, the total retail sales of consumer goods reached 3,589.3 billion yuan, up by 8.2 percent year-on-year, the growth pace increased 0.1 percentage point than November. Of the total, the retail sales of consumer goods of units above designated size was 1,508.4 billion yuan, increased 2.4 percent.

 

 

In terms of different areas, the retail sales of consumer goods in urban areas was 32,563.7  billion yuan in 2018, up by 8.8 percent year-on-year; while that in rural areas was 5,535 billion yuan, up by 10.1 percent year-on-year. From January to November, the retail sales of consumer goods in urban areas was 3,032.9 billion yuan, up by 8.0 percent year-on-year; while that in rural areas was 556.5 billion yuan, up by 9.3 percent.

 

In terms of different consumption patterns, the catering services in 2018 gained 4,271.6 billion yuan, up by 9.5 percent, year-on-year. The retail sales of goods gained 33,827.1 billion yuan, up by 8.9 percent. Of which, the catering services gained 442.2 billion yuan in December, up by 9.0 percent, year-on-year; the retail sales of goods gained 3,147.2 billion yuan, up by 8.0 percent.

 

The retail sales amount of goods of units above designated size in 2018 was 13,607.5 billion yuan, up by 5.7 percent year-on-year. In December, the retail sales amount of goods of units above designated size was 1,417.5 billion yuan, up by 2.2 percent year-on-year.

 

In 2018, the national online retail sales of goods and services was 9,006.5 billion yuan, increased 23.9 percent year-on-year. Of which, the online retail sales of physical goods was 7,019.8 billion yuan, increased 25.4 percent, accounting for 18.4 percent of the total retail sales of consumer goods; of the online retail sales of physical goods, food, clothing and other commodities went up by 33.8, 22.0 and 25.9 percent respectively.

 

In 2018, among the retail sales amount of goods of units above designated size, Supermarket retail, General merchandise retail, Professional retail, and special retail went up by 6.8, 3.2, 6.2 and 1.8 percent respectively.

 

Total Retail Sales of Consumer Goods in December

 

 

Item

December

Jan-Dec

 

Absolute Value

(100 million yuan)

Y/Y

(%)

Absolute Value

(100 million yuan)

Y/Y

(%)

 

 

 

 

 

 

 

Total Retail Sales of Consumer Goods

35893

8.2

380987

9.0

 Of Which: Retail Sales of the Enterprises (units) above Designated Size

15084

2.4

145311

5.7

  Of Which: Online Retail Sales of Physical Goods

- 

- 

70198

25.4

Grouped by Different Areas

 

 

 

 

 City

30329

8.0

325637

8.8

 At and Below County Level

5565

9.3

55350

10.1

Grouped by Consumption Patterns

 

 

 

 

 Catering Services

4422

9.0

42716

9.5

  Of which: Income of Catering Services of the Enterprises (units) above Designated Size

909

5.5

9236

6.4

 Retail Sales of Goods

31472

8.0

338271

8.9

  Of which: Income of Retail Sales of Goods of the Enterprises (units) above Designated Size

14175

2.2

136075

5.7

   Of which: Grain, Oil, Foodstuff

1403

11.3

13776

10.2

Beverages,

187

9.2

2040

9.0

Tobacco and Liquor

394

8.4

3873

7.4

      Garments, Footwear, Hats, Knitwear

1541

7.4

13707

8.0

      Cosmetics

247

1.9

2619

9.6

      Gold, Silver and Jewelry

276

2.3

2758

7.4

      Commodities

545

16.8

5392

13.7

      Household Appliances and AV Equipment

936

13.9

8863

8.9

      Traditional Chinese and Western Medicines

574

10.6

5593

9.4

      Cultural and Office Appliances

386

-4.0

3264

3.0

      Furniture

251

12.7

2250

10.1

      Communication Appliances

406

-0.9

4371

7.1

      Petroleum and Related Products

1736

5.8

19541

13.3

      Automobile

4268

-8.5

38948

-2.4

      Building and Decoration Materials

280

8.6

2498

8.1

 

 

 

 

 

 

Notes:

1.The growth rate in this table are all nominal growth rate.

2.For parts of data, the total is not equal to the total of sub-items due to round-off.

 

Annotations:

 

1. Explanatory Notes

 

Total Retail Sales of Consumer Goods: refers to the sales of physical commodity or the income of catering services sold or provided by enterprises (units) to individuals, social organizations for non-production and non-operation purposes.

 

Online Retail Sales: refers to the sales of goods and services got through public online trading platform (including self-built websites and third-party platform). Goods and services include physical goods and non-physical goods (such as virtual product, services). 

 

The total retail sales of consumer goods includes online retail sales of physical goods, excludes online retail sales of non-physical goods.

 

2.Statistical Coverage

 

The corporate enterprises, industrial activity units or self-employed individuals which retail goods or provide catering services. Enterprises (units) above designated size refer to those wholesale enterprises (units) with an annual revenue from primary business of 20 million yuan and above, those retail enterprises (units) with an annual revenue from primary business of 5 million yuan and above, and those hotel and catering enterprises (units) with an annual revenue from primary business of 2 million yuan and above.

 

3. Survey Methods

 

All enterprises (units) above designated size are surveyed, while the data of enterprises (units) below designated size are collected by sampling survey.

 

4. Month-on-Month Figure Revision

 

According to the auto-revision function of the seasonal adjustment model, the growth rate of the total retail sales of consumer goods since May 2017 was revised. The revised figures and figures in 2018 are as follows:

 

The Month-on-Month Growth Rate

of Total Retail Sales of Consumer Goods

 

Months

Growth Rate (%)

 

 

2017- December

0.60

2018-January

0.63

February

0.58

March

0.98

April

0.76

May

0.52

June

0.72

July

0.79

August

0.63

September

0.53

October

0.63

November

0.50

December

0.55

   

 

5. The data for the total retail sales of consumer goods of the same period last year have been revised according to the results of the third national agricultural census and related regulations and the growth rates are calculated on a comparable base.

 

 

FAQs  |  About NBS  |  Contact Us  |  Copyright National Bureau of Statistics of China,2012