Total Retail Sales of Consumer Goods up by 8.6 percent in October 2018
National Bureau of Statistics of China2018-11-16 14:11




In October 2018, the total retail sales of consumer goods reached 3,553.4 billion yuan, up by 8.6 percent year-on-year nominal growth rate (the real growth rate was up by 5.6 percent after adjusting for inflation). The follows are nominal growth rates if there’s no additional explanation). Of the total, the retail sales of consumer goods of units above designated size was 1,247.9 billion yuan, increased 3.7 percent.

 

From January to October, the total retail sales of consumer goods reached 30,983.4 billion yuan, up by 9.2 percent year-on-year. Of the total, the retail sales of consumer goods of units above designated size was 11,717.7 billion yuan, increased 6.6 percent.

 

 

In terms of different areas, the retail sales of consumer goods in urban areas was 3,060.1 billion yuan in October, up by 8.4 percent year-on-year; while that in rural areas was 493.4 billion yuan, up by 9.7 percent year-on-year. From January to October, the retail sales of consumer goods in urban areas was 26,531.8 billion yuan, up by 9.0 percent year-on-year; while that in rural areas was 4,451.6 billion yuan, up by 10.3 percent.

 

In terms of different consumption patterns, the catering services in October gained 400.6 billion yuan, up by 8.8 percent, year-on-year. The retail sales of goods gained 3,152.8 billion yuan, up by 8.5 percent. From January to October, the catering services gained 3,376.9 billion yuan, up by 9.6 percent, year-on-year; the retail sales of goods gained 27,606.4 billion yuan, up by 9.1 percent.

 

The retail sales amount of goods of units above designated size in October was 1,163 billion yuan, up by 3.6 percent year-on-year. From January to October, the retail sales amount of goods of units above designated size was 10,963.7 billion yuan, up by 6.6 percent year-on-year.

 

From January to October, the national online retail sales of goods and services was 7,053.9 billion yuan, increased 25.5 percent year-on-year. Of which, the online retail sales of physical goods was 5,414.1 billion yuan, increased 26.7 percent, accounting for 17.5 percent of the total retail sales of consumer goods; of the online retail sales of physical goods, food, clothing and other commodities went up by 36.1, 22.5 and 27.2 percent respectively.

 

Total Retail Sales of Consumer Goods in October

 

Item

October

Jan-Oct

 

Absolute Value

(100 million yuan)

Y/Y

(%)

Absolute Value

(100 million yuan)

Y/Y

(%)

 

 

 

 

 

 

 

Total Retail Sales of Consumer Goods

35534

8.6

309834

9.2

 Of Which: Retail Sales of the Enterprises (units) above Designated Size

12479

3.7

117177

6.6

  Of Which: Online Retail Sales of Physical Goods

- 

- 

54141

26.7

Grouped by Different Areas

 

 

 

 

 City

30601

8.4

265318

9.0

 At and Below County Level

4934

9.7

44516

10.3

Grouped by Consumption Patterns

 

 

 

 

 Catering Services

4006

8.8

33769

9.6

  Of which: Income of Catering Services of the Enterprises (units) above Designated Size

848

5.0

7540

6.8

 Retail Sales of Goods

31528

8.5

276064

9.1

  Of which: Income of Retail Sales of Goods of the Enterprises (units) above Designated Size

11630

3.6

109637

6.6

   Of which: Grain, Oil, Foodstuff

1189

7.7

11176

10.0

Beverages,

176

7.9

1687

9.1

Tobacco and Liquor

318

1.2

3170

7.8

      Garments, Footwear, Hats, Knitwear

1216

4.7

10794

8.4

      Cosmetics

218

6.4

2094

11.4

      Gold, Silver and Jewelry

223

4.7

2264

8.3

      Commodities

448

10.2

4309

13.0

      Household Appliances and AV Equipment

711

4.8

7020

7.8

      Traditional Chinese and Western Medicines

480

11.5

4555

9.3

      Cultural and Office Appliances

266

-3.3

2534

4.6

      Furniture

213

9.5

1820

10.1

      Communication Appliances

334

7.1

3467

10.4

      Petroleum and Related Products

1795

17.1

16185

14.6

      Automobile

3254

-6.4

31323

-0.6

      Building and Decoration Materials

237

8.5

2004

7.9

 

 

 

 

 

 

Notes:

1.The growth rate in this table are all nominal growth rate.

2.For parts of data, the total is not equal to the total of sub-items due to round-off.

 

Annotations:

 

1. Explanatory Notes

 

Total Retail Sales of Consumer Goods: refers to the sales of physical commodity or the income of catering services sold or provided by enterprises (units) to individuals, social organizations for non-production and non-operation purposes.

 

Online Retail Sales: refers to the sales of goods and services got through public online trading platform (including self-built websites and third-party platform). Goods and services include physical goods and non-physical goods (such as virtual product, services). 

 

The total retail sales of consumer goods includes online retail sales of physical goods, excludes online retail sales of non-physical goods.

 

2.Statistical Coverage

 

The corporate enterprises, industrial activity units or self-employed individuals which retail goods or provide catering services. Enterprises (units) above designated size refer to those wholesale enterprises (units) with an annual revenue from primary business of 20 million yuan and above, those retail enterprises (units) with an annual revenue from primary business of 5 million yuan and above, and those hotel and catering enterprises (units) with an annual revenue from primary business of 2 million yuan and above.

 

3. Survey Methods

 

All enterprises (units) above designated size are surveyed, while the data of enterprises (units) below designated size are collected by sampling survey.

 

4. Month-on-Month Figure Revision

 

According to the auto-revision function of the seasonal adjustment model, the growth rate of the total retail sales of consumer goods since May 2017 was revised. The revised figures and figures in 2018 are as follows:

 

The Month-on-Month Growth Rate

of Total Retail Sales of Consumer Goods

 

Months

Growth Rate (%)

 

 

2017-October

0.81

November

0.75

December

0.70

2018-January

0.69

February

0.67

March

0.81

April

0.78

May

0.41

June

0.79

July

0.80

August

0.64

September

0.56

October

0.64

   

 

5. The data for the total retail sales of consumer goods of the same period last year have been revised according to the results of the third national agricultural census and related regulations and the growth rates are calculated on a comparable base.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Total Retail Sales of Consumer Goods in October

 

Item

October

Jan-Oct

 

Absolute Value

(100 million yuan)

Y/Y

(%)

Absolute Value

(100 million yuan)

Y/Y

(%)

 

 

 

 

 

 

 

Total Retail Sales of Consumer Goods

35534

8.6

309834

9.2

 Of Which: Retail Sales of the Enterprises (units) above Designated Size

12479

3.7

117177

6.6

  Of Which: Online Retail Sales of Physical Goods

- 

- 

54141

26.7

Grouped by Different Areas

 

 

 

 

 City

30601

8.4

265318

9.0

 At and Below County Level

4934

9.7

44516

10.3

Grouped by Consumption Patterns

 

 

 

 

 Catering Services

4006

8.8

33769

9.6

  Of which: Income of Catering Services of the Enterprises (units) above Designated Size

848

5.0

7540

6.8

 Retail Sales of Goods

31528

8.5

276064

9.1

  Of which: Income of Retail Sales of Goods of the Enterprises (units) above Designated Size

11630

3.6

109637

6.6

   Of which: Grain, Oil, Foodstuff

1189

7.7

11176

10.0

Beverages,

176

7.9

1687

9.1

Tobacco and Liquor

318

1.2

3170

7.8

      Garments, Footwear, Hats, Knitwear

1216

4.7

10794

8.4

      Cosmetics

218

6.4

2094

11.4

      Gold, Silver and Jewelry

223

4.7

2264

8.3

      Commodities

448

10.2

4309

13.0

      Household Appliances and AV Equipment

711

4.8

7020

7.8

      Traditional Chinese and Western Medicines

480

11.5

4555

9.3

      Cultural and Office Appliances

266

-3.3

2534

4.6

      Furniture

213

9.5

1820

10.1

      Communication Appliances

334

7.1

3467

10.4

      Petroleum and Related Products

1795

17.1

16185

14.6

      Automobile

3254

-6.4

31323

-0.6

      Building and Decoration Materials

237

8.5

2004

7.9

 

 

 

 

 

 

Notes:

1.The growth rate in this table are all nominal growth rate.

2.For parts of data, the total is not equal to the total of sub-items due to round-off.

 

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