Total Retail Sales of Consumer Goods in November 2017
National Bureau of Statistics of China2017-12-19 16:32




In November 2017, the total retail sales of consumer goods reached 3,410.8 billion yuan, up by 10.2 percent year-on-year (nominal growth rate. The real growth rate was 8.8 percent. The follows are nominal growth rates if there’s no additional explanation). Of the total, the retail sales of consumer goods of units above designated size was 1,577.9 billion yuan, increased 7.8 percent.

 

From January to November, the total retail sales of consumer goods reached 33,152.8 billion yuan, up by 10.3 percent year-on-year. Of the total, the retail sales of consumer goods of units above designated size was 14,575.3 billion yuan, increased 8.3 percent.

 

In terms of different areas, the retail sales of consumer goods in urban areas was 2,940.7 billion yuan in November, up by 9.9 percent year-on-year; while that in rural areas was 470.1 billion yuan, up by 11.7 percent year-on-year. From January to November, the retail sales of consumer goods in urban areas was 28,453.6 billion yuan, up by 10.0 percent year-on-year; while that in rural areas was 4,699.1 billion yuan, up by 11.9 percent.

 

In terms of different consumption patterns, the catering services in November gained 367.5 billion yuan, up by 10.0 percent, year-on-year. The retail sales of goods gained 3,043.3 billion yuan, up by 10.2 percent. From January to November, the catering services gained 3,595.5 billion yuan, up by 10.8 percent, year-on-year; the retail sales of goods gained 29,557.3 billion yuan, up by 10.2 percent.

 

The retail sales amount of goods of units above designated size in November was 1,487.8 billion yuan, up by 7.9 percent year-on-year. From January to November, the retail sales amount of goods of units above designated size was 13,693.1 billion yuan, up by 8.3 percent year-on-year.

 

From January to November, the national online retail sales of goods and services was 6,430.6 billion yuan, increased 32.4 percent year-on-year. Of which, the online retail sales of physical goods was 4,914.4 billion yuan, increased 27.6 percent, accounting for 14.8 percent of the total retail sales of consumer goods; of the online retail sales of physical goods, food, clothing and other commodities went up by 29.4, 18.0 and 31.1 percent respectively.

 

Total Retail Sales of Consumer Goods in November

 

Item

November

Jan-Nov

 

Absolute Value

(100 million yuan)

Y/Y

(%)

Absolute Value

(100 million yuan)

Y/Y

(%)

 

 

 

 

 

 

 

Total Retail Sales of Consumer Goods

34108

10.2

331528

10.3

 Of Which: Retail Sales of the Enterprises (units) above Designated Size

15779

7.8

145753

8.3

  Of Which: Online Retail Sales of Physical Goods

-

-

49144

27.6

Grouped by Different Areas

 

 

 

 

 City

29407

9.9

284536

10.0

 At and Below County Level

4701

11.7

46991

11.9

Grouped by Consumption Patterns

 

 

 

 

 Catering Services

3675

10.0

35955

10.8

  Of which: Income of Catering Services of the Enterprises (units) above Designated Size

900

5.5

8821

7.6

 Retail Sales of Goods

30433

10.2

295573

10.2

  Of which: Income of Retail Sales of Goods of the Enterprises (units) above Designated Size

14878

7.9

136931

8.3

   Of which: Grain, Oil, Foodstuff

1421

7.5

14016

10.2

Beverages,

201

6.8

2088

10.4

Tobacco and Liquor

403

4.5

4053

8.3

      Garments, Footwear, Hats, Knitwear

1561

9.5

13252

7.6

      Cosmetics

282

21.4

2285

13.5

      Gold, Silver and Jewelry

254

4.4

2702

6.2

      Commodities

545

7.9

5077

8.2

      Household Appliances and AV Equipment

972

8.4

8581

9.4

      Traditional Chinese and Western Medicines

886

11.0

8558

12.2

      Cultural and Office Appliances

401

9.5

3255

9.5

      Furniture

277

11.9

2552

12.8

      Communication Appliances

557

33.9

3958

11.5

      Petroleum and Related Products

1837

10.4

18163

9.1

      Automobile

4103

4.2

37805

6.0

      Building and Decoration Materials

317

3.6

2919

10.9

 

 

 

 

 

 

Notes:

1.The growth rate in this table are all nominal growth rate.

2.For parts of data, the total is not equal to the total of sub-items due to round-off.

 

Annotations:

 

1. Explanatory Notes

 

Total Retail Sales of Consumer Goods: refers to the sales of physical commodity or the income of catering services sold or provided by enterprises (units) to individuals, social organizations for non-production and non-operation purposes.

 

Online Retail Sales: refers to the sales of goods and services got through public online trading platform (including self-built websites and third-party platform). Goods and services include physical goods and non-physical goods (such as virtual product, services). 

 

The total retail sales of consumer goods includes online retail sales of physical goods, excludes online retail sales of non-physical goods.

 

2.Statistical Coverage

 

The corporate enterprises, industrial activity units or self-employed individuals which retail goods or provide catering services. Enterprises (units) above designated size refer to those wholesale enterprises (units) with an annual revenue from primary business of 20 million yuan and above, those retail enterprises (units) with an annual revenue from primary business of 5 million yuan and above, and those hotel and catering enterprises (units) with an annual revenue from primary business of 2 million yuan and above.

 

3. Survey Methods

 

All enterprises (units) above designated size are surveyed, while the data of enterprises (units) below designated size are collected by sampling survey.

 

4. Month-on-Month Figure Revision

 

According to the auto-revision function of the seasonal adjustment model, the growth rate of the total retail sales of consumer goods since November 2016 was revised. The revised figures and figures in November 2017 are as follows:

 

The Month-on-Month Growth Rate

of Total Retail Sales of Consumer Goods

 

Months

Growth Rate (%)

 

 

2016-November

0.94

December

0.86

2017-January

0.59

February

1.01

March

0.84

April

0.82

May

0.76

June

0.91

July

0.75

August

0.73

September

0.86

Octocber

0.77

November

0.83

   

 

 

FAQs  |  About NBS  |  Contact Us  |  Copyright National Bureau of Statistics of China,2012